USF System President Judy Genshaft and her husband, Steven Greenbaum, have furthered their philanthropic tradition at the University of South Florida, giving $1 million to support the USF Health Morsani College of Medicine and Heart Institute building now under construction in Water Street Tampa. To honor the gift made this spring, the USF Board of Trustees has approved the naming of the Genshaft Greenbaum Student Center on the second floor of the new facility.

Conceptual rendering of the student center named in honor of USF System President Judy Genshaft and her husband Steven Greenbaum. The center is located on the second floor of the USF Health Morsani College of Medicine and Heart Institute building now under construction in Water Street Tampa.

The Genshaft Greenbaum Student Center encompasses the public concourse of the building, welcoming visitors and connecting a 400-seat auditorium, 100-seat café, the Florida Blue Health Knowledge Exchange, and a USF Health bookstore.

“Co-locating our medical school and heart institute in the vibrant urban area of Tampa is attracting more top-tier students,” said Genshaft. “This world-class learning, research and training environment will better prepare our future doctors, power new discoveries, and have a lasting impact on our community.”

The new 13-story building will allow approximately 1,800 students, faculty and staff to work and study along the downtown waterfront as a key anchor of Water Street Tampa. The move brings the medical school closer to its primary clinical sites Tampa General Hospital, CAMLS and the USF Health South Tampa Center.

“On behalf of the board, I want to thank President Genshaft and her husband Steve, who – through their consistent giving – have changed the trajectory of student success, the brand, faculty, and the standard of excellence at the University of South Florida,” said Board of Trustees Chair Brian Lamb upon the board’s approval of the naming of the student center in the couple’s honor on June 12.

Steve Greenbaum and USF System President Judy Genshaft

“Their tremendous generosity and leadership is so inspirational to all of us at USF Health, and ensures that our students will have the best resources and facilities,” said Dr. Charles Lockwood, senior vice president of USF Health and dean of the Morsani College of Medicine. “I am truly grateful for President Genshaft and Mr. Greenbaum’s gift.”

Genshaft and Greenbaum also gave $1 million to support the USF Football Center, where the Genshaft Greenbaum Plaza will be named in their honor. Over the past 18 years Genshaft has served as president of the University of South Florida, the couple has become one of the System’s top donors, making major gifts to a number of areas including scholarships, graduate fellowships, and study abroad.

“Once again, Judy and Steve have set an amazing example through their personal philanthropy,” said USF Foundation CEO Joel Momberg. “I can’t think of another university president anywhere who has built such an impressive legacy of leadership and giving.”

-Story by Davina Gould, USF Health Development and Alumni Relations