Posts Tagged ‘social marketing’

Social marketing, reproductive rights and the environment: How one COPH grad tackles all three

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At first glance, it may seem hard to decipher how reproductive rights, protecting our environment and social marketing all overlap. But for USF College of Public Health (COPH) alumna Kelley Dennings, it comes easily. Dennings, who earned an MPH in public health practice from USF in 2018, is now working as a campaigner at the […]

USF COPH represents at the World Social Marketing Conference

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From reducing salt intake to preventing smoking, social marketing may be the key to establishing behavior change, according to USF College of Public Health faculty and students who attended the 6th World Social Marketing Conference. “I have always been fascinated by how effective corporations are at persuading people to buy products or enroll in services,” […]

Dr. Mahmooda Khaliq Pasha aims to reduce salt consumption in Latin America

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World Salt Awareness Week is March 4-10 It is well-established that too much salt can have negative health effects, including high blood pressure and kidney problems. However, the average American consumes 1.5 times the recommended amount of sodium each day. “Too much dietary salt is a major cause of high blood pressure, which is a […]

COPH alum Frank Yiannas accepts top food safety job at FDA

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His public health practice is food safety. His public health passion is protecting people. It was his undergraduate studies in microbiology that first sparked an interest in food safety for USF COPH alumnus Frank Yiannas. “I really enjoyed learning about this invisible world that exists around us,” said Yiannas, who graduated the COPH in 2003 […]

Bull from Down Under focuses on those who are disabled and medically underserved

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Angela Makris, a December USF College of Public Health (COPH) grad who received her MPH with a concentration in social marketing, says that from the time she was a child, she knew she always wanted to help people. And she hasn’t stopped since. Born in Sydney, Australia, to Greek parents, Makris got her BA in […]

Students put the four Ps of marketing into practice in Panama

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Research findings were later presented at USF’s 25th Social Marketing Conference A group of six  USF College of Public Health’s (COPH) graduate students in Dr. Arlene Calvo’s International Health Education course traveled to Las Mañanitas, Panama, to put their practice into passion. In partnership with Panama’s Ministry of Health, the students were tasked with developing […]

Social Marketing Conference celebrates 25th anniversary

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For more than two decades, the USF College of Public Health’s Social Marketing Conference has drawn attendees from around the globe with the common interest of using strategic marketing principles to make the world a better place. The COPH’s Florida Prevention Research Center (FPRC) has managed the conference, held every two years, since 1991. More […]

Dr. Claudia Parvanta releases health communication book

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USF College of Public Health’s Dr. Claudia Parvanta, professor of community and family, says her newest book on health communication is filled with real-world examples. Parvanta and her colleagues, Drs. David Nelson and Richard Harner, wrote the book “Public Health Communication Critical Tools and Strategies,” for doctoral and master’s students to complement the Essential Public […]