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Collaboration empathy maps

Empathy Maps for Improving Customer Satisfaction

Posted on August 8, 2017

In any product production, be that websites, educational materials, or lipstick, consumer research is absolutely vital. If developers don’t know who their consumers are, they have no way of knowing what type of products they want and need. One of the best ways of generating this knowledge of consumers is through empathy maps. Daniel Hutcherson, […]